Commercial > Sunshine Live - What makes the world go round?
Sunshine Live - What makes the world go round?
In line with the UEFA European Football Championship, this 3D computer-animated spot asks the decisive question: „What makes the world go round?“.
It is no surprise that football as well as the virtual character "Clubby" who represents electronic music, are essential features of this project.
Initially planned as a European Football Championship spot for use in cinema, TV, the web and print editions, the 3D animated clip received such enthusiastic acceptance that a disco variant of the film (to be aired after the championship) will go into rotation for the rest of the year.
Marketing and the music review editorial team also liked our home-made sound (which was mixed in Dolby Digital) to such an extent that our sound designer was commissioned with producing a radio/club version of the spot's soundtrack.